The primary responsibilities of this role are to:
* Drive the core brand distribution and visibility within impulse outlets within a given territory of to achieve ‘Model Store’ status.
* Re-merchandise retailer owned chilled equipment to optimise brand stand out
* Drive products and brand visibility through the placement of campaign and brand POS.
Responsibilities and Outputs
This position is primarily responsible for:
* Educating the retailers about core brands within a given territory of 250 outlets
* Merchandising our brands in the best way in each outlet to build maximum rate of sale.
* Creating impactful visibility to drive consumer awareness and impulse purchase
* Carry out active selling support on key customer trade days in wholesale accounts.
Key Job Targets/Measurements are:
* Improving brand visibility in the territory
* Improving the distribution of key brands in line with the company marketing plan
* Improving availability through effective stock management
* Presenting brands via a prepared presentation and securing a commitment to purchase from normal route to market
* Completing admin for each completed call
* Brands to be supported are - core and innovation brands
* Physical placement or reorganisation of products into customers chilled equipment in best position
* Placement of POS at key points of interruption within the store
* Building displays where possible
* Influential Communicator
* Keen attention to detail
* Team player
* Completer Finisher
* Full Clean driving license
* Leaving cert standard education or equivalent
* Fluent written & spoken English