The Secrets of a Successful Sales CV
By Elizabeth Cox - I.C.E. Group
Your CV is your tool to sell yourself. A great sales CV needs to be results-orientated, emphasising how you contributed to your employers success. By proving your ability and demonstrating your record of achievement you immediately have an advantage over other candidates
Give Your CV the Time it Deserves
In order to produce a superb resume it is vital that you give yourself enough time to put it together. The biggest error most people make is throwing away a great chance by rushing a mediocre CV out at the last minute
A Great CV has Personality
The key to writing a winning sales CV is in presenting it the right way. A good resume should not only demonstrate your skills and experience, but should also give the reader a good indication of the type of person you are. It needs to have personality.
Your CV is Your Selling Document
In the sales world your CV is your selling document. The story of your career needs to build up expectations; it must make sure that the employer believes that you are worth meeting. A winning CV must go beyond experience, training and skills. You need to demonstrate your personal strengths, capabilities and past achievements.
Detail Your Achievements
Sales targets exceeded, awards won, problems solved and successful new products launched are all excellent examples of achievements to be included on a successful sales CV. However you need to tell employers the context in which your achievements have taken place and most importantly let them know what value you offer them for the future.
Keep it Short
A successful sales CV will be short, concise and easy to follow. Most employers will skim through all the CVs and put aside only 5-10 that might be worth reading. On average an employer will only spend around 1-3 minutes on each CV. A successful CV will immediately stand out from the others.
A winning sales CV needs to have a clean, professional look about it. It must be easy to read and should look balanced. Make sure that there are no spelling and grammar errors in your CV – get someone else to read it for you.
Tailor Your CV
The exact content of the CV you decide on should depend entirely on the position you are applying for. The key is to analyse what the employer is looking for (this more often than not is in the text of the job specification). Adapt your CV to suit what the employer is looking for, by using their words you can ensure that your CV will sell you in the best possible way.
Keeping these points in mind you should now be ready to create a winning sales CV. Just remember when you are creating your CV, sales achievements such as; actual against target, fees earned, revenues generated and market share / percentage increases, are all hugely important facts to include.
You need to ensure you impress employers by telling them what you can do for them and demonstrate your existing track record which will show your potential for improving company growth.
With over 10 years experience in the recruitment industry, Elizabeth Cox is Recruitment Team Leader at I.C.E. Group. A leading recruitment agency with offices in Galway, Dublin Waterford and Sligo, I.C.E. Group offers permanent, temporary and contract positions across all employment sectors including: Medical / Pharmaceutical Sales, Technical / Engineering, Industrial, IT / E-commerce, Sales & Marketing, Secretarial & Administration, Financial and Nursing.
For further information contact Elizabeth on 091-546700