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Head of Marketing

Job Category:
IT/Telecoms, Business 2 Business
Area:
Unspecified
Location:
Waterford
Salary:
€50,000 to €70,000 per annum
Posted:
02/10/2019
Recruiter:
FRS Recruitment
Job Ref:
FRS33465

Head of Marketing

Summary

Strong commercially aware Senior Marketing professional required for an expanding IT brand in the South East. This organisation has just expanded its operations into Dublin, Cork, Galway, Mayo & Athlone and are continuing to take the market by storm. They now require an experienced strategic Head of Marketing to enable them to increase their brand awareness through the development and delivery of a strong Marketing Strategy.

About the Senior Marketing Manager

* Development and delivery of a strong Marketing Strategy with budgeting and cost analysis
* Creation of marketing campaigns to increase brand awareness with a specific focus on demand generating content to the target audience
* Continuous monitoring and tracking of trends and changes in the market to aid future decision making and marketing direction
* Focussing on the end user and developing a brand that appeals to them
* Working cross functionally to ensure the Marketing Strategy is in line with the wider business objectives
* Continuous competitor and market analysis

About You

* 3rd level marketing qualification
* Self-starter with proven experience of developing and executing a marketing strategy resulting in increased brand awareness across the verticals
* 5+ years B2B marketing experience
* Strong budgeting experience is essential for this role
* Excellent content creation experience with previous involvement in SEO and digital marketing
* Innovator with the ability to grasp the target market and deliver a marketing plan based on this market’s needs
* Ability to drive the marketing strategy forward and make decisions quickly
* Strong time management and project management skills
* Previous experience in the IT industry from a marketing perspective would be an advantage

Contact Details:
FRS Recruitment
Tel: 0867760033
Contact: Rachel Alders

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