Business Development Manager

Job Category:
Business 2 Business, FMCG Food and Non Food
Area:
Dublin
Location:
Unspecified
Salary Description:
Competitive Salary Offered
Posted:
23/01/2023
Recruiter:
Stafford Lynch Ltd
Job Ref:
Non-Food Channel

Stafford Lynch are recruiting for a Business Development Manager for our Non-Food Channel. This position will be based from our head office located at Northwest Business Park, Ballycoolin, Dublin 15. 

Reporting to: Head of Sales

Primary Purpose of the Role: Responsible for developing and guiding the implementation of the channel specific business plan; this role will be responsible for the management and development of the Home  (DIY/Electric/Hardware/Toys/Stationery) and B2B channel for Stafford Lynch products, as well as achieving account profitability and sales targets; serving as the primary account contact; providing account leadership.

Main Duties and Responsibilities

  • Conduct regular reviews of business performance, promotion strategies, planograms 
  • Develop account strategies in accordance with overall channel strategy
  • Seek out and develop new business opportunities (Existing and New Customers) 
  • Partnering with the Senior Brand Managers in promotional development 
  • Forecast, budget and track account revenues and cost 
  • Expand sales into new and existing channels relating to Home (Stationary/Toys/Electrical Wholesaler/Hardware) and B2B (Stationary Wholesale/Manufacturing/Health/Safety/Manufacturing) - these potentially include Smyths, Homebase, Eason’s, Stationary Wholesaler, Harvey Norman/DID 
  • Manage existing accounts including Woodies/United Hardware/Amalgamated Hardware/Autocare / Agri Co-Ops and existing customers under the Home Channel 
  • Develop relationships with key stores and groups 
  • Work closely with Field Sales managers to ensure excellent service is maintained for key customers. 
  • Communicate and negotiate terms, tenders, contracts, and general pricing with customers and larger accounts on behalf of Stafford Lynch 
  • Conduct regular reviews of business performance, promotion strategies, planograms 
  • Partnering with the Senior Brand Managers in promotional development 
  • Forecast, budget and track account revenues and cost 


Person Specification

  • 3-5 years of sales and/or marketing experience in the Hardware / B2B industry
  • Experience managing national retail customers (Head Office level preferred)
  • Experience in hunting new business / cold calling / developing new channels 
  • Demonstrated skills in achieving sales, profitability, and budget goals 
  • Ability to effectively implement sales and marketing strategies 
  • Ability to effectively monitor category performance versus plan and communicate accordingly 
  • Ability to understand trade spending effectiveness (efficiency of promotional activity is preferred) 
  • Candidate should possess strong analytical skills, critical thinking skills and problem-solving skills 
  • Strong presentation and communication skills, both verbal and written 
  • Ability to interface and demonstrate leadership both internally and externally 
  • High-energy enthusiastic self-starter as well as collaborative team player 
  • Proven ability to effectively communicate cross functionally within company and the customer 
  • Demonstrated commitment to building strong business relationships with customer 
  • Capable negotiator, highly organised
  • Ability to effectively communicate with senior leaders internally and with customer 

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Contact Details:
Stafford Lynch Ltd
Tel: 01
Contact: Ciara Meaney

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