Digital Marketing Manager - Tech Company

Job Category:
Business 2 Business, Media inc Online/Print, Business 2 Consumer, Marketing (inc Digital)
Area:
Dublin
Location:
Dublin
Salary:
€55,000 to €65,000 per annum
Posted:
03/04/2018
Recruiter:
Michael Page Recruitment
Job Ref:
12605/001

As Digital Marketing Manager to take over the marketing of our client’s flagship software product and grow recurring revenues.


Client Details

Our client are a growing technology company with ambitious plans to grow in 2018 and beyond. This would be a fantastic time to join a very promising business offering great career potential.


Description

What you’ll do:

* Work with the Management and Product teams to develop a comprehensive marketing strategy

* Evaluate and research potential customer requirements, lookalike audiences, market conditions and competitor’s data to identify key target segments.

* Devise analytical strategies to generate new, high-quality leads for the Pro product(s) to be converted to a paying subscription

* Develop and manage data driven digital marketing campaigns

* Manage the marketing budget covering paid search, SEO and PPC

* Manage online brand, social media strategy and product campaigns

* Help plan and manage trade shows and events relevant to the strategies and campaigns developed


Profile

Must have

* 3-5 Years’ experience in digital marketing for SaaS companies in B2B / IT productivity

* Proven history of creating effective marketing programs

* Strong analytical skills and experience in data-driven marketing activities

* Experience in managing successful performance marketing and DEM campaigns

* Excellent time management and project prioritisation skills

* Desire to work in a fast pace, start-up environment

* Ability to communicate effectively via video conferencing

Bonus Points:

* Familiarity with IT networks and tools

* Knowledge of additional languages on top of a very good English

* Availability to travel extensively in the United States and Europe

* Experience in planning and managing trade shows and events relevant to the strategies and campaigns developed


Job Offer

Our client are offering a really competitive package along with very strong career progression for the right candidate. Please get in touch for more details.

Contact Details:
Michael Page Recruitment
Tel: +353 1 961 9251
Fax: +35314218299
Contact: Simon Ganter

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