We're looking for a data-driven Performance Marketing Manager responsible for growing employer retention. This role will work across departments to provide a world-class customer experience to our SMB audience with a relentless focus on retention of current customers and reactivation of dormant customers.
You're hyper-analytical with extensive experience analyzing and segmenting CRM databases. You ensure users get the right message through the right channel at the right time. You are passionate about testing, with vast experience designing holdout and A/B tests. You are innovative and inventive. You execute quickly, focusing on the highest impact opportunities for the amount of time and resources required.
Plan, design and execute online and offline CRM database marketing campaigns
Collaborate with Marketing and Product teams to develop messaging, creative and promotions
Work with Client Services and Sales to ensure coordination of campaigns
Collaborate with management and Product team to set and hit aggressive targets for preventing churn and reactivating customers
Monitor and report on campaign progress weekly/monthly/quarterly
Who You Are
5+ years of experience in driving performance marketing campaigns in Europe. At least 2 years of experience in Germany or the DACH market.
Experience executing offline marketing (radio, TV, and/or direct mail) is a distinct advantage
Fluency in German and English is essential
Strong experience designing and reporting complex marketing tests in a quantitative manner (A/B tests, data Modeling)
Strong quantitative and data analysis skills to analyze data (Strong MS Excel required, SQL proficiency a plus)
Experience briefing and working with media and creative agencies
Ability to multi-task and prioritise work in an unstructured environment
Who we are
Our Marketing team helps job seekers and employers around the world discover Indeed. Whether creating impactful advertising, coding bidding algorithms, or looking for the news stories in Indeed's labor data, Indeed marketers bring diverse skills to help shape and share Indeed's story.
As the world's number 1 job site*, our mission is to help people get jobs. We strive to cultivate an inclusive and accessible workplace where all people feel comfortable being themselves. We're looking to grow our teams with more people who share our enthusiasm for innovation and creating the best experience for job seekers.
(*comScore Total Visits, March 2021)
Salary Range Disclaimer
The base salary range represents the low and high end of the Indeed salary range for this position. Actual salaries will vary depending on factors including but not limited to location, experience, and performance. The range listed is just one component of Indeed's total compensation package for employees. Other rewards may include quarterly bonuses, Restricted Stock Units (RSUs), an open Paid Time Off policy, and many region-specific benefits.
Salary Range Transparency
Dublin 81,000 - 109,000 EUR per year
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